NYFW: Soft, Touchable Waves at Zimo by Joseph DiMaggio for R+Co BLEU
Alison Alhamed |

NYFW: Soft, Touchable Waves at Zimo by Joseph DiMaggio for R+Co BLEU

At Zimo’s S/S '23 New York Fashion Week presentation, lead hairdresser Joseph DiMaggio used R+Co BLEU to achieve touchable, voluminous waves. ⁣

At Zimo’s S/S ‘23 New York Fashion Week presentation, lead hairdresser Joseph DiMaggio used R+Co BLEU to achieve touchable, voluminous waves. ⁣ ⁣

Step 1: To prep the hair, use R+Co BLEU Highest Volumizing Mousse for style memory, hold and a seamless finish. Blow dry into hair. ⁣

Step 2: Part hair down the center. Spray hair with Featherlight Hairspray as a working spray. Separate the hair into subsections and crimp using a jumbo-waver.⁣ ⁣ Step 3: Mist Reflective Shine Hairspray into a brush and smooth the waves for mirror-like shine and finish the look. ⁣

⁣ “The designer was inspired by elements of Chinese and Mexican cultures in the ‘90s—for the hair story, we played off of that by creating center-parted, voluminous waves. Using R+Co BLEU Featherlight Hairspray, Highest Volumizing Mousse and finishing with Reflective Shine Spray, we achieved a natural, soft finish that will hold all night.”⁣

FEATHERLIGHT HAIRSPRAY

The hairspray you’ve been waiting for: softness, shine, flexibility, memory, and lightweight control for touchable style that bounces.

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HIGHEST VOLUMIZING MOUSSE

An elegant styling whip that weightlessly pushes hair to new heights.

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REFLECTIVE SHINE HAIRSPRAY

Mirror-like shine and lightweight hold adds instant glamour to any style.
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