20% OFF STYLING FAVORITES

20% OFF STYLING FAVORITES

Flow into perfect hair days with 20% OFF our Flexible Hold
collection of Styling products. Use code FLEXHOLD at checkout.

Limited time only.

Flow into perfect hair days with 20% OFF our Flexible Hold collection. Use code FLEXHOLD at checkout.

NEW ARRIVALS

NEW!

SPLIT END FIX SERUM

$59.00

Rated 5.0 out of 5
Based on 2 reviews
20% OFF

PROPER MOLDING PASTE

$39.00

Rated 5.0 out of 5
Based on 2 reviews
NEW!

BLONDED

BRIGHTENING SHAMPOO

$49.00

Rated 5.0 out of 5
Based on 8 reviews
NEW!

BLONDED

BRIGHTENING MASQUE

$62.00

Rated 4.7 out of 5
Based on 3 reviews
NEW!

BLONDED

BRIGHTENING SHAMPOO + MASQUE SET

$111.00

Rated 5.0 out of 5
Based on 6 reviews
THE BLEU PHILOSOPHY

INNOVATION. MODERNITY. SUSTAINABILITY. STYLE.

Cutting-edge packaging

Recycled and recyclable packaging creates a continuous cycle of sustainability.

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Vegan Formulas

Highest-performance, non-toxic ingredients.

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Editorial edge and salon styling

Essentials for all hair types and textures.

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